Detailed products
| Client needs | Kantar Retail's Solution | ||
|---|---|---|---|
| Consumer | Future category and brand growth through needs and occasions | Segmentation and growth mapping | |
| Shopper | Key shopper missions and trends | Shopper Genetics and ShopperScape™ iCube® |
|
| Channel | Growth, trends and key performance of key channels | Kantar Retail Digital Database (MVI Insights and Retail Forward KnowledgeBase) Share groups |
|
| Customer | Growth, trends and performance of key customers | Kantar Retail Digital Database (MVI Insights and Retail Forward KnowledgeBase) PoweRanking® Share groups |
|
| Company | Growth and performance of our brands and assets | Revenue mapping Share groups |
|
