| Client needs | Kantar Retail's Solution | ||
|---|---|---|---|
| Consumer | Consumer Capability Plan | World Class Marketing | |
| Shopper | Shopper Capability Plan | World Class Shopper | |
| Channel | Channel Capability Plan | World Class Customer Marketing ‘How 2’ Channel Strategy Guides |
|
| Customer | Customer Capability Plan | World Class Customer Management World Class Distributor Management RichMix® PriceRite |
|
| Company | Company Capability Plan | World Class Commercial RichMixSR |
|